Lott+and+Pratto

=PSA’s: Our Voices Can Solve Problems!=

**Summary**
Students will take on the challenge of developing a Public Service Announcement campaign for their community. Each student will assume a role as a member of a public relations firm that is presenting a proposal for a Water Awareness campaign for their town. They will use print/video/audio as a format to communicate effectively and to raise awareness about this environmental issue. They will work cooperatively in small groups demonstrating creative thinking and problem-solving skills to arrive at at least three possible solutions for water conservation. They will research, analyze, and collect information pertaining to their issue to demonstrate the process they took to arrive at their solution(s). In addition, students will create a multimedia PSA, poster and website to support their research and solutions. They will present their multimedia PSA, poster, and website to their peer “town council” members and will be evaluated to identify the team that will win the town contract. The winning team’s PSA could air on the school’s announcements, be shown on the school’s cable channel, or posted on the school website.

**Curriculum-Framing Questions**
How do our actions as individuals impact our world? How can we raise community awareness of a problem: health, safety or environmental issue? List three potential solutions to these problems? What are the components of an excellent PSA? What is the purpose of a public service announcement (PSA)?
 * **Essential Question** How can you influence others?
 * **Unit Questions** What problems and issues currently impact the world?
 * **Content Questions** List three major problems that affect my community?

**Web site address of your blog**
[|http://julialott.edublogs.org] [|http://pratto.edublogs.org]

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